One of world’s largest tire and rubber company. Our work is more specific for Bridgestone Moto, the division that develops and manufactures motorcycles tyres.
Producing professional visual content of motor sports that is credible for the consumer and appeals to the imagination. Specific product branding that corresponds with Bridgestone’s corporate identity.
Three lifestyle / product videos and a large number of images for commercial use.
Creative direction – Storyboard – Art direction – Film – Directing – Production – Casting – Sound Design – Editing – Photography – Color Grading
Battlax Hypersport S21
The Battlax Hypersport S21 was developed on the MotoGP circuits and designed to perform on the streets. In this lifestyle product video about street racing we made an analogy to another performance sport – kayaking – to emphasize the brand values and the consumers triggered emotions.
The Battlax SC is the perfect tyre to ride in urban areas. Speed, high handling performance and reduced noise are just a few of the Battlax SC features.
Battlax Adventure A40
The Battlax Adventure A40 is suitable for both on- and off-road fun and expands the all-weather potential of trial radials. With this adventure tyre, Bridgestone delivered an enhanced traction and stability on wet surfaces and a greater durability.